Habiba Elfass

Habiba Elfass joined Achievable in 2023 as a Marketing Coordinator, where she focused on customer engagement, paid media campaigns, and loyalty initiatives. She earned her bachelor’s degree in Economics from the University of Massachusetts Amherst and went on to complete her master’s degree in Applied Economics with a concentration in Behavioral Marketing at Cornell University. With a strong background in data-driven strategy and consumer insights, Habiba has contributed to projects spanning campaign development, market research, and customer retention. Originally from Egypt, she studied abroad in Barcelona and speaks both Arabic and conversational Spanish; outside of work, she enjoys traveling, crafting, and has recently taken up crochet.